30 May, 2025 | Admin | No Comments
Gap x Dôen collection is now available in the UK from £35 – here’s everything you need to know
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Dôen is a brand that has crept onto our fashion radar in recent years, which is in part down to Sofia Richie.
The female founded Santa Barbara fashion house has grown from strength to strength since its launch in 2016, so much so it has collaborated with longstanding high street retailer Gap on, not one, but two collections.
The Gap x Dôen second drop launched stateside on 2nd May, and a few weeks later the collection has landed in the UK, which you can shop now.
While this may be the second collection, it is the first time Gap x Dôen has created a menswear line, as well as womenswear and childrenswear.
The 38-piece collection combines Dôen’s femininity with Gap’s timeless and classic styles, as it features everything from vintage-inspired sweatshirts and hoodies, which feature Dôen’s typeface, with summer dresses, matching co-ords, as well as denim jackets, plus much more.
Speaking about the collection Mark Breitbard, President & CEO of Gap, said: ‘Our first collection with DÔEN set a new bar for how a collaboration can infuse a fresh perspective into Gap essentials, creating covetable pieces that left our customers wanting more. Reuniting with DÔEN – an inspiring partner that shares our values – has allowed us to build on that momentum with a new summer ready collection.’
While Margaret Kleveland, Co-Founder and CEO of DÔEN, added: ‘We were overwhelmed by the excitement and success of our first collection with Gap. Our second collaboration blends the effortless femininity and timeless style of both brands, while celebrating the incredible community that has shaped DÔEN. The campaign features longtime muses and supporters – women we admire and who have been part of our journey from the beginning. This collection is a tribute to them and to the partnership that brought us here.’
Prices range from £30 up to £180, but stock is selling out fast, so you have to shop quickly so not to miss out. Shop the full collection here.
Shop Our Top GAP x Dôen Picks:
Black DÔEN Eyelet Maxi Dress
An LBD is a wardrobe essential, and this long black dress is one of our favourites. The slim fit design has been crafted from 100% cotton, that is light and breathable. The design boasts a square neckline, tank-like shoulder straps, is maxi length, and offers a slim yet relaxed fit. Though it can be cinched in at the waist with the tie belt.
Red DÔEN Eyelet Shift Mini Dress
If you are looking for a mini version of the Eyelet Maxi Dress, this is the answer. The mini design falls midway down the thigh, and boasts the same square neck, thick tank straps, straight fit and eyelet detailing.
Blue DÔEN Floral Maxi Dress
Floral dresses are hugely popular come the spring and summer months, and this Floral Maxi Dress is a must. This creation calls on Dôen’s iconic styles, as this slim fit maxi dress features ruffle detail on the thick shoulder straps, a milkmaid style bodice with an elasticated waist to hug the body, before the skirt flares out to the ankle. Crafted from 100% cotton, this dress is an easy breezy style you can dress up or down.
Black/White DÔEN Gingham Denim Mini Dress
Crafted from cotton and recycled cotton blend, this lightweight straight mini dress is perfect for the summer months. The crew neck, thick shoulder straps and relaxed fit deliver a sixties aesthetic.It is beautifully versatile, as you can wear on its own with ballet pumps, layer over a T-shirt, a shirt with a Peter Pan collar or under a button front cardigan.
Navy/Blue DÔEN 100% Linen Gingham Maxi Dress
One of the most expensive dresses in the collection, but one worth investing in.This slim fit dress is maxi in length, features a scoop neck and short puff sleeves, as well as an under bust seam, which flows elegantly down the body. The gingham print runs in contrasting directions across the upper bodice and skirt.
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