Morphe eyeshadows ‘just as pigmented’ as Armani alternatives – and cost £21 less

15 Nov, 2025 | Admin | No Comments

Morphe eyeshadows ‘just as pigmented’ as Armani alternatives – and cost £21 less

The Morphe Solo Artist Priming Cream Eyeshadow with swatches on a blue background.
Create a sultry smoky eye in seconds with these stellar shadows (Picture: Boots/Metro)

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If you’ve been drooling over the TikTok-viral Eye Tint Liquid Eyeshadows from Armani but you’re balking at the price, this £11 alternative may answer your beauty prayers. 

Morphe’s latest drop, a collection of creamy eyeshadows, gives you the same velvety, pigmented finish for nearly two-thirds less. 

After beauty fans on social media went crazy for the £32 Armani Eye Tints, the hunt began for a more affordable, equally fantastic alternative. And boy, did we find one!

Costing just £11 (a whole £21 cheaper) Morphe’s Solo Artist Priming Cream Eyeshadows have won fans over with their rich pigment, smooth texture and impressive staying power.

Morphe Solo Artist Priming Cream Eyeshadow

Formulated with nourishing sunflower oil, shea butter and peptides to reduce puffiness and care for the skin, Morphe’s Solo Artist Priming Cream Eyeshadow are a must-have for a neutral eye or creating a base for more maximalist makeup looks. Available in seven skin-tone shades, they’re totally smudge and crease-proof and last all day. 

SHOP £11

Formulated with a blend of peptides that help repair skin and reduce puffiness, as well as nourishing shea butter and sunflower oil, these shadows are particularly great for those with fine lines around the eyes or people who often find their eyeshadow goes a little dry and chalky. 

Available in seven gorgeous skin-tone shades, each shadow pot gives the eyes a wash of soft-matte colour. Just choose a deeper tone to create that smoky, sexy eye look. 

The Morphe shadow in Mixtape on two different eyes
The shade ‘Mixtape’ looks just like the Armani’ eye tint in the shade ‘Cashew’ (Picture: Boots)

What’s worth mentioning is that because the shadows have been specifically designed to be used as primers for any eyeshadow pigments placed on top, they’re made to not crease or smudge. 

They’re also totally waterproof and never going to let you down, even in the rain or those more emotional days…

Like Armani’s Eye Tints, they glide on like a dream. They’re soft, buttery, and super easy to blend – making them perfect for creating a flawless base or wearing solo for a paired-back neutral look.

Explore seven shades of the Morphe shadows
Explore seven shades of the Morphe shadows – from pale Airplay to deep Remix (Picture: Boots)

It doesn’t matter whether you’re a makeup minimalist or love layering bold colours, these cream shadows hold everything in place without fading or flaking off throughout the day.

Beauty insiders are already calling them the best budget-friendly alternative, too, writing: ‘Luxurious, at an affordable price.’

So, if you want that luxe finish without the luxe price, Morphe might just be your new go-to.

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