Parents up and down the country have been gearing up for a mad dash down Aldi’s Middle Aisle.

That’s because the bargain retailer’s Wooden Toy Event is back and shoppers queued from 6:30am this morning (October 9) to snap up the products ahead of Christmas.

For 2025, the range is said to be the retailer’s ‘biggest ever’ and it features everything from a Wooden Spa Station to a Wooden Cuthbert Cake.

It also includes a Wooden Air Fryer, a Wooden Ice Cream Cart, an updated version of the sell-out Wooden Toy Kitchen, a Wooden Aldi Supermarket and much more. 

Prices for the toys start from just £2.99 and rise to as much as £49.99 for the most expensive items. 

Following upset in previous years, Aldi has set a strict rule for some of the most ‘highly anticipated’ items, which limit the amount that people can buy.

There’s a two-per-customer limit in place for the Dolls House, Mechanic Car, Vanity Table and Stool, Modern Kitchen, Country Kitchen, Market Stall, Ice Cream Cart, Beauty Station, Horse Box and Aldi Supermarket.

All of these items are available to buy now from Aldi’s Middle Aisle, but you’ll have to be quick to get your hands on them, as once they’re gone, they’re gone.

Online there was lots of excitement ahead of the sale, with social media users branding the toys ‘lovely’, ‘cute’ and ‘cool’. 

However, many were also concerned about products being snapped up by resellers just looking to make a profit. 

In one anonymous post on the Banburyshire Info page on Facebook, a parent begged fellow shoppers to be ‘kind and respectful’ when choosing what to buy.

They said: ‘Can we all be kind and respectful so people (like myself) have an opportunity to give our children Christmas presents they will love and deserve at a cost that is reasonable due to this event.

‘Please don’t be that person filling your trolley to sell on Vinted for double the price and leaving nothing for anyone else, I understand buying a few to sell, needs must in this cost of living crisis.

‘Last year my daughter really wanted something and I went in the day the event started and everything was gone, this year I’m going to at least try and get her what she wants for Christmas.’

On the Bag a weekly bargain page, many felt similarly, with Abigail Liddon writing: ‘Can we all agree collectively as human beings to not buy everything to sell on Vinted this year? I think there should be a rule where you can only get one of everything.’

And fellow Facebook user Ellie Mae agreed, saying: ‘Love this but hate that people buy tonnes and sell for awful prices.’

A few parenting influencers have also shared videos joking they’ve been ‘training’ for the event have have a ‘strategy’ for how they’re going to nab the toys.

However, it’s likely their words fell on deaf ears, given that Aldi shoppers have hailed the event today as ‘aboslute carnage’.

Posts on TikTok show huge queues forming outside Aldi stores up and down the country, and people grabbing every box they can get their hands on from the Middle Aisle.

In one video, a mum known as @chloeesweet revealed that she arrived at her local Aldi at 7am and was the second person in line. After making it inside she said she spent £482 on wooden toys and ‘got loads’, but claimed people were ‘literally fighting’ and ‘pushing people out of the way’.

Photos on Facebook showed mums with trolleys stacked insanely high with toy boxes

Aldi isn’t the only one with wooden toys returning though, as Lidl is also bringing back its range from now until October 15.

You’ll be able to find the Lidl products in the Middle of Lidl and there’s up to 20% off for Lidl Plus members.

Products here include a Lupilu Pizza Oven, Lupilu Bakery and Cafe set, Lupilu Railway sets and Lupilu Beautician set.

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